Thursday, July 22, 2010

The Ford Fiesta

We recently had the chance to chat with Lesli Ann Mie Agcaoili, color and materials designer at Ford Motors who explained that the new Ford Fiesta was practically designed for JSG's. "It's really unlike any other car on the market--it's really meant to be a fun car." With colors like Lime Squeeze (shown), Bright Magenta and Blue Flame, Lesli and Ford are definitely on the right track.

Lesli says that she looks to pop culture and fashion when dreaming up the candy colors for the interior and exterior of the car. "Lime Squeeze reminds me of the Diet Mountain Dew I often drink." As for her other inspirations, Leslie named swimwear, California culture, graffiti art and even nail polish. "I check out Sephora to see what new colors they introduce."

In addition to an attention-getting outside, the Ford Fiesta offers seven interior trim options--25% of the fabric inserts are made of recycled material--and flattering ambient lighting, a la Virgin America.

But it's more than just bright colors and aesthetics that caught our eye on the Ford Fiesta: It also has unexpected options for a car of its class, including heated seats, a push-start button, heated side view mirrors, plus it gets up to 40 MPG on the highway.

The 2011 models are available at Ford dealers nationwide.

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